Petalfast, a route-through-market platform for the cannabis industry, announced its partnership in California and Arizona with Sip Elixirs, a cannabis-infused beverage brand offering products infused with THC distillate and naturally derived terpenes.Sip joins a growing portfolio of brands represented by Petalfast nationwide.
“Sip’s multi-state success is a testament to the quality of their products, and it’s great to see them drive the cannabis drink category into an elevated phase,” stated Petalfast CEO Jason Vegotsky. “We are excited to expand our portfolio of infused beverage offerings with this partnership and look forward to implementing our proven sales and field and trade marketing tactics to help drive their products into new distribution channels.”
Sip’s products are created using nanoemulsion technology to allow for THC to quickly absorb, resulting in a fast and impactful high. The brand offers high-dose (100 mg THC) products at a low volume (only 52 ml bottles). Sip’s continually expanding flavor portfolio includes Hurricane (passionfruit and orange juice), Watermelon, Tropical Crush (pineapple, lime and cherry), Wild Berry, Sunset Punch, and Electric Lemon.
“At Sip, we are all about keeping it simple and offering great tasting products that make people happy, whether that means chilling, partying or sleeping,” stated Sip executive Bryan Viellion. “By using high-quality distillate, organic terpenes and cutting-edge nanotechnology, we are bringing the cannabis beverage experience to new heights. Petalfast’s sales and field and trade expertise makes them an ideal partner as we continue to grow nationwide.”
The addition of Sip comes amidst significant growth for Petalfast, which in recent months announced its expansion into the Arizona, Massachusetts and Michigan markets, as well as new partnerships with AIRO Brands, Auntie Aloha, Bloom Brands, Consensus Holdings, Emerald Sun, Legion of Bloom, Wonderbrett, and Life Cannabis Co.
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Photo: Benzinga edit with photos by jarmoluk and lindsayfox on Pixabay